Smerig DiRT2 billboard
Ik ben dol op creatieve billboards! Ik was daarom erg blij toen mijn Codemasters collega’s in Nieuw Zeeland instemden met deze DiRT2 billboards.
“Atari New Zealand (Codemasters’ local distribution partner) has been promoting the Codemasters racing video game, Colin McRae Dirt 2, with a billboard featuring a mud encrusted windscreen with fully functional window wipers. The sequel to Colin McRae: Dirt is named after Scottish rally driver Colin McRae, who provided technical advice during development but died in September 2007.”